PRIVACY POLICY

This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you use our Website and book our Services.


1. Data Controller

Serenity Aesthetics & Skincare is the data controller for all applicable data protection laws.


2. What Data We Collect

We may collect the following types of information:

  • Identity information: name, date of birth, gender

  • Contact information: email, phone number, address

  • Booking/treatment information: service type, appointment details, payment information

  • Health & medical information: skin details, allergies, medications

  • Usage information: IP address, browser type, online behaviour

  • Marketing data: communication preferences and history


3. How and Why We Use Your Data

We use your personal data to:

  • Provide and personalise our Services

  • Process bookings and payments

  • Send confirmations and reminders

  • Contact you about offers (if you have given consent)

  • Improve our Website and Services

  • Comply with legal obligations


4. Lawful Basis for Processing

We process your data based on:

  • Performance of contract

  • Legitimate interests

  • Consent

  • Legal obligation


5. Sharing Your Data

Your data may be shared with:

  • Payment processors and trusted service providers

  • Regulatory or legal authorities, where required by law


6. International Transfers

If data is transferred outside the UK/EEA, we ensure appropriate safeguards are in place to protect your information.


7. Data Security

We implement appropriate technical and organisational security measures; however, no online system can guarantee absolute security.


8. Data Retention

We retain personal data only as long as necessary for:

  • Providing Services

  • Meeting legal or regulatory obligations


9. Your Rights

You have the right to:

  • Access, correct, or delete your data

  • Restrict or object to processing

  • Withdraw consent at any time

Contact:
📧 reception@serenityaesthetics.uk


10. Cookies & Similar Technologies

We use cookies to improve your browsing experience.
You can manage cookie preferences through your browser settings or our consent tool.


11. Marketing Communications

You may opt out of marketing communications at any time via the unsubscribe link or by contacting us directly.


12. Changes to This Privacy Policy

We may update this Policy periodically. Continued use of the Website after changes constitutes acceptance of the updated terms.


13. Contact Us

If you have any questions or concerns regarding this Policy, please contact us:

Email: reception@serenityaesthetics.uk
Phone: 07474 969 624